Kym Marsh teams up with British Heart Foundation

Coronation Street star Kym Marsh, is encouraging people to join her and quit chocolate for a whole month in March as part of British Heart Foundation’s new fundraising campaign, DECHOX.

Kym’s family have been personally affected by heart disease. Her father had a cardiac arrest at the age of 49, and a heart attack two years ago, when he was 67. Kym’s son, David, contracted a heart infection last year, despite having no known pre-existing heart conditions.

The campaign (shot in studio four) will also run on social media sites with the #dechox tag, and a dedicated Dechox Facebook page.

Leah Mates, fundraising projects manager at the British Heart Foundation, said: “This [is] the first time we’ve asked supporters to raise money for the BHF by abstaining from something they love as part of a national campaign.

“We hope as many people as possible will get involved in the first year of Dechox and encourage their friends and family to support and sponsor them.”

Photolink.

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