We worked with BANK on their Christmas fashion campaign earlier this week and Rob Rusling took his camera along for a behind the scenes look.
The task was to produce photographic content for the campaign with the images set to appear in windows, online and at point of sale. The plan was then for the content we produced to be pushed via social media.
Because the focus was BANK’s Christmas gifts we included large presents, oversized bows, baubles and white Christmas trees at various points during the shoot.
A blinged up reindeer was also spotted but you’ll have to wait and see what part he played!
In the meantime, keep an eye out for BANK’s Christmas collection and if it’s more behind the scenes action you’re after then click here.