Unwilling to totally relinquish her student days, our Head of Social Rebecca Rae still spends plenty of time across the water at Salford University where she lectures on digital marketing and social strategy.
Along with securing invites to all the best parties in town, her position as one of the North West’s thought leaders (The Drum voted her one of the ‘Top 30 under 30 women in digital’ in 2012, don’t you know) also means she’s invited to sit on judging panels by external creative institutions such as Hyper Island.
Dreamt up by three multimedia pioneers in 1994 and set up in a former military prison island off the coast of Sweden two years later, Hyper Island has since revolutionised the way students learn established and emerging digital disciplines by putting a strong onus industry-based, intuitive learning.
The Manchester outpost of Hyper Island, situated in the basement of the iconic Watts Bros factory on Lever Street (pictured), is the first one to be linked with a professional qualification, so Rebecca was asked to mark students doing an MA in Digital Media Management.
Working in groups to research and put together the project, the students organised an afternoon jam packed with creative, insightful and strategic presentations. There were seven in total during an eventful day ranging from projects on boy band phenomenon One Direction and YouTube gaming to the creation of an innovative resource encouraging self led, life-long learning.
Ever the diplomat, Rebecca refused to be drawn on naming a favourite but had plenty of praise for the whole Manchester contingent. She’ll no doubt be backslapping the lot at Hyper Island’s graduation party at the Lever Street hq tonight. That’s social, baby!