Jimmy Choo X Jean Paul Gaultier
A creative photography collaboration between two iconic fashion houses, each with a unique philosophy of elegant rebellion.
Brief
Our ongoing client, Jimmy Choo approached us for an iconic shoe collaboration with luxury French haute couture and prêt-à-porter fashion designer, Jean Paul Gaultier. Our longstanding creative relationship with Jimmy Choo meant the client could approach us with a quick turnaround time, an open brief, and the trust that these exciting products would be showcased to their very best. All stills were produced with the Jimmy Choo identity at the forefront, while the 360 video requirements specified a fresh, paparazzi-inspired visual style.
Action
Our photography teams created a set perfect for this luxury brand collaboration for the briefed assets including product stills, model stills and video and 360 product video. Our in-house studios and post production teams shot and edited the 360 video footage to give the appearance of the clients aspirations of a paparazzi like atmosphere.
Result
This resulted in exquisite, high-end assets for the client to use across their own and the collaborations socials and website. The webpage including product shots and 360 video can be found on the Jimmy Choo website.
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