Teal rectangle with large magenta number 6 and the work type inside it.

Carrier

Creating a new brand identity for a luxury name in travel.

Creative
The essence of luxury is changing from an emphasis on the physical to a focus on the experiential and how luxury makes you feel.
Carrier: Colour & Pattern. Black. White. Lime. Aqua. Fuchsia.
Typography is what language looks like, and throughout these guidelines you can see what our language looks like - elegant, contemporary, creative, emotive.
Screenshots of Carrier brand development process.
left image is birdseye view of woman led on sandy beach, right image is a luxury wooden building built over water.
Look Beyond.
Carrier: Igniting senses. Inspiring dreams. A sense of belonging. The personal touch. Beloved by luxury. Looking beyond.

Redefining the story of high end travel agency.

Luxury travel brand Carrier were looking for a point of difference, with a new evaluation of the brand and what it offered.
Moving from supplying tailor-made holidays, our deep delve brand strategy and execution asked the customer to Look Beyond, redefining holidays as life enhancing and unforgettable experiences.
The new brand strategy, messaging, look and feel and execution placed Carrier as the go-to curator of exceptional travel experiences for its discerning customers.

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Business Enquiries:
Careers & Freelancers:
Manchester

Parish Rooms,
Niven St.
Manchester,
M12 6PQ
+44 (0) 161 273 7551

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London

The Piper Building
Peterborough Road,
London,
SW6 3EF
+44 (0) 20 7751 8600

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Mumbai

03, Siddhi CHS Ltd,
Mhada Malad East
near Wageshwari Temple,
Khadakpada,
(W) Mumbai
400097

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